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Spotify: A step towards curbing Piracy

Spotify: A step towards curbing Piracy

By Mohamad Hilman (BMCC)

Spotify is a music streaming service that provides users access to rights-restricted content from record labels and media companies. It was created by Daniel Ek and Martin Lorentzon in Sweden and was launched in 2008 by startup company Spotify canadian pharmacy generic cialis AB. Spotify redefines the way music is distributed using a peer-to-peer technique and has a library of over 8 million tracks.

Media streaming began with the first radio news program being broadcasted on the 31st of August, 1920 by station 8MK in Detroit, Michigan. Giving listeners the opportunity to listen to uninterrupted music became such a huge hit with the masses that they changed the way the public demanded their music. Ever since those days, there has been pharmacy a problem between producers of music and the “middle-man”. Record companies initially retracted their catalogs from radio services because they felt they were not getting enough profits from their airtime until there was a change in copyright law. The United States were one of the few countries where performers were not paid for their airtime with the reasoning that radio functioned as advertising for them. viagra online Since the rise of the internet, the problem of piracy has seen a further growth to hinder the licensed distribution of music material. Shaun Fanning launched Napster in June 1999 with the intention of “allowing people to display their music collections and facilitate requests to ‘uploaders’ from those wishing to ‘download’ items displayed”. Following legal actions, Napster was closed down. “The problem with setting up Napster as a business was that not only did they have to deal with record companies, but also publishers, artists and the people who are going to deliver the service” (Rogers, 2013). Not being able to adequately compensate all parties meant that Napster was deemed an illegal business.

Spotify on the other hand, operates on a “freemium” business model. The software offers users the option of a free version with advertisements or a premium, pay per month version that includes features such as streaming music at a higher bitrate, offline usage and access to certain pre-released material. According to an article on Spotify. Ek stated that the payouts for streaming would grow with the service. On top of that the introduction of a ‘freemium’ business model allows them to stay afloat within a marketplace where consumers can still obtain their products for free. As of when that article was written, Spotify had a user base of over 50 million, of whom 12.5 million were paying subscribers. “More than 80% of our subscribers started as free users”. That statement shows that the viagra samples freemuim model is working in the sense that it initially attracts users with the enticement of ladies herbal viagra a free service and taken enough time, said users would opt for the paid model because of the trust in an upgrade from an already satisfying quality of service available on the free account.

There have been disputes in the past between artists and record labels with the brand Spotify, criticizing the business of music streaming as something of a hindrance to their own business welfare. A common misconception of the Spotify business model is cialis generic that it pays so little per play that no music producer would earn from it. This is far from the truth as Spotify reported that with sildenafil citrate drug class their current size, a payout to an artist for example, before the retraction of her material from their library, Taylor Swift was on track to earning $6 million a year. In the scene where piracy does not pay anything to the music industry, Spotify has paid more than $2 billion to labels, publishers and artists.

In conclusion, Spotify has taken a massive generic cialis online leap in terms of how music streaming can be part of the music industry without being a parasite. cialis generic Obviously, the steps taken by the company are only stepping stones towards a future where music piracy can be eradicated. That being said, their ‘freemuim’ business model looks to be heading in the right direction seeing as it still has to compete with free music streaming whilst at the same time monetarily provide for the record labels and artists.

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